August 15, 2026 | Los Angeles, CA
The games we loved as kids. The wellness we need as adults.
Wellness
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August 15th
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Community
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Los Angeles
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Joy
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Wellness * August 15th * Community * Los Angeles * Joy *
WHAT IS PURE PLAY FEST?
An outdoor field day
built for adults.
Pure Play Fest is a one-day outdoor experience rooted in the childhood games and community traditions of the diaspora. Think relay races, tug of war, soccer, water balloons, live music, good food, and the kind of laughter you forgot you were capable of.
We believe movement is medicine and joy is a form of wellness. This is not a workout. It's not a concert. It's a field day, for the grown version of the kid who never wanted to go inside.
Sometimes wellness looks like tug of war on a sunny Saturday.
500+
EXPECTED ATTENDEES
7+
ACTIVATION ZONES
1 DAY
OUTSIDE, TOGETHER
AUG 15TH
LOS ANGELES
One day. Seven zones.
All outside.
WHAT TO EXPECT
🎵
Main Stage
Live music and DJs all day. A lineup built to keep you moving.
💧
⚽️
Water Balloon Zone
It's August in LA. You already know.
SOCCER TOURNAMENT
A cash prize for the winning team
🧘
Wellness Corner
Stretching, hydration, and massages.
🥏
Field Games
Tug of war, relay races, sack races.
🍽️
Vendor Village
Food, drinks, and local vendors.
🧺
BYOB Picnic Zone
Bring your spread and claim your spot. Board games and card games available on-site. The place to chill between rounds.
WORK WITH US
Let's build this together
Pure Play Fest is where joy, community, and culture collide. If your brand or organization believes in that, we want to hear from you.
🤝
Sponsors
Get your brand in front of 500+ engaged, culture-driven LA attendees. We offer named zones, stage recognition, and more. Custom packages available.
🌱
COMMUNITY PARTNERS
Are you an organization, collective, or creator aligned with joy, wellness, and community? Let's talk co-promotion, vendor opportunities, and more.
Tickets dropping soon.
Be the first to know when they go live.